Vinay Sarawagi, a seasoned media professional with nearly two decades of experience, has announced the launch of The Media GCC, a specialised Global Capability Centre (GCC) designed exclusively for the media, entertainment, publishing, and streaming sectors.
Sarawagi will be embarking on this newly founded venture after a long career spanning journalism, publishing, and digital media leadership. Prior to founding The Media GCC, he served as Senior Vice-President – Digital at Bennett Coleman & Co., one of India’s largest media conglomerates.
Announcing the launch through a LinkedIn post, Sarawagi described the vision for The Media GCC:
“We are building for mid-sized studios, agencies, publishers, brands and TV networks: Across content, product, technology, and monetisation. Unlike large captive models, the Media GCC is designed for mid-sized media companies: agile, talent-first, AI-assisted, and rooted in deep trust.”
Sarawagi’s career began in 2007 as a copy editor at India Today. Since then, he has held roles at leading organisations including Thomson Reuters, The Times of India, Business Standard, and Network18.
With this new venture, he aims to address the unique needs of mid-sized media companies looking for specialised, trusted, and technology-driven support in an evolving industry landscape
